Document Management White Papers
Personalized Customer Communications Puts E.ON Ahead of the Competition
Overview E.ON, the world's largest investor-owned energy company, wanted to respond to customer's needs and a competitive market by incorporating marketing messages and campaign management to create customized customer communications. Using HP Exstream, E.ON now produces a one-piece, full-color fulfillment communication with individually tailored messages that respond to exactly what the customer requested.
| Publisher | Hewlett-Packard (HP) | File Format | |
|---|---|---|---|
| Date Published | February 2009 | ||
| Format | Case Studies | ||
| Topics | |||
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