Customer Support Services White Papers
Pfizer Australia - CRM Package Boosts Tendering Capabilities for Pharmaceuticals Distributor
Overview Pfizer Australia is a major supplier of medicines and medical products to Australia's hospitals and healthcare groups. When the company's biggest customers put major contracts up to tender, Pfizer's nine key account managers need to compile large amounts of data in order to respond competitively - pricing and discount information has to be researched and then agreed across various departments. In 2008, Pfizer Australia teamed with Microsoft Gold Partner Avanade to implement a customer relationship application based on Microsoft Dynamics CRM 4.0. By gaining rapid access to customer data and the ability to pass pricing information automatically between departments, the tendering lead time has been reduced, the tender success rate has increased and Pfizer Australia has been able to substantially reduce its cost of selling.
| Publisher | Microsoft | File Format | WORD |
|---|---|---|---|
| Date Published | June 2009 | ||
| Format | Case Studies | ||
| Topics | |||
-
Did you find this white paper useful?
White Paper RSSBest Practices for Translating Customer Satisfaction into Revenue
DownloadToday's support organisations are focused on two top-level metrics: financial results and customer satisfaction. For most, it's easy to track financial performance, but customer satisfaction is akin to speaking a...
Support Strategies: Customer Experience Management
Customer experience is the most powerful tool available today for distinguishing your company from competitors ? each contact with the customer offers an opportunity for strengthening your relationships by delivering...
3 Strategies for Reducing IT Support Costs
As companies brace for more bumps in the economic downturn, many organisations are indiscriminately cutting costs. To ensure a seamless transition into the post-recession market, however, slashing and burning is...
Forrester Strategies for Assessing IT Business Satisfaction
If you aren't assessing customer satisfaction you are overlooking a potential goldmine. This valuable data is crucial to creating a successful IT strategy. But where do you start? This new...
Virtual IT Revolutionises IT Support with Intel? vPro? processor technology
Since its launch in 2001, Virtual IT's guiding principle has been, 'We'll look after your IT so you can look after your business'. And in a relatively short time the company...
