Back-Office White Papers
Earning Greater Share as an Integrated Multi-Channel Retailer
Overview E-commerce volume is expected to rise more than 17% in 2008 and over 70% in the next five years. This increase will mean more consumers who expect brands to provide online and in-store shopping as a seamless, integrated experience. This IBM-sponsored Retail Systems Research study shows how to profit from the challenges and opportunities of e-commerce and new consumer trends.
| Publisher | IBM | File Format | |
|---|---|---|---|
| Date Published | April 2008 | ||
| Format | White Papers | ||
| Topics | |||
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