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CH2M HILL Optimizes Business Development Performance With New CRM Solution

Tags:
crm software

Overview CH2M HILL's multiple CRM and home-grown opportunity-tracking systems resulted in diverse, disconnected applications for supporting business development. These islands of data drove redundant data entry and data inconsistency, and could not provide a single, enterprise-level view for managing strategic pursuits/accounts. Management engaged technology research firm Gartner Consulting to discuss CRM needs and objectives, and to get suggestions about potential vendor solutions. CH2M HILL's selection committee narrowed the choices to four vendors and ultimately selected Microsoft Dynamics CRM.

Further White Paper Details
Publisher	Microsoft	File Format	HTML
Date Published	April 2008
Format	Case Studies
Topics	CRM Software, Business Management

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