Portals White Papers
Mazda's Dealer Analysis Dashboard Application Creates More Productivity
Overview North American Mazda sales and customer service field managers are responsible for visiting each dealership in their territory at least four times a year to review performance and improve sales. Field managers spent at least three days collecting performance data from several mainframe reports, spreadsheets, and third party analyses to prepare for one dealership visit. Mazda field managers needed a more efficient way to prepare for meetings. Mazda deployed the BEA AquaLogic User Interaction to provide managers with easy access to the data they need for dealership reviews. Through this dealer analysis application, managers view performance on the national, regional, and local level.
| Publisher | BEA Systems | File Format | |
|---|---|---|---|
| Date Published | March 2006 | ||
| Format | Case Studies | ||
| Topics | |||



