The Vital Role of Web Conferencing in Small & Medium Enterprises: A Wainhouse Research Quantitative Analysis

Overview Web conferencing as a general-purpose business tool has undergone tremendous growth in adoption and usage over the past few years. While many think of Web conferencing as a large enterprise application, it has in fact shown remarkable attractiveness to small and medium enterprise (SME) users as well.

Wainhouse Research recently surveyed almost 1,600 Citrix GoToMeeting Corporate users. The goal was to identify which applications and underlying motivating factors are driving SME's to use Web conferencing, what SME users think about the results they have achieved and ways in which the technology has become essential for conducting business.

View this Webinar to hear Alan D. Greenberg, a senior analyst and partner at Wainhouse Research, discuss the survey's findings.

Further White Paper Details
PublisherCitrix Online   
Live Date29th August 2006 00:00 BST
FormatWebcast   
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