Supply Chain Management White Papers
Cisco Systems Case Study: Procter & Gamble
Overview Procter & Gamble has a long history of innovation, courage, and an ability to make smart business decisions even in difficult times. To speed products to market, Procter & Gamble (P&G) faces a supply chain challenge, the ability to connect efficiently and effectively with the thousands of retailers who sell its products worldwide. From the smallest bodegas and street corner stalls to mega markets and club stores, P&G supplies its products through a global maze of distribution systems of varying sophistication. With an eye toward expanding retail coverage and providing better service at lower cost, P&G implemented an online system called "Web Order Management" that enables retail customers to connect directly to P&G anytime, from anywhere.
| Publisher | Cisco Systems | File Format | |
|---|---|---|---|
| Date Published | February 2002 | ||
| Format | Case Studies | ||
| Topics | |||
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