Sales Force Automation White Papers
Nestle Malaysia Enhances Customer Service and Sales Performance With Motorola and NewsPage Mobility Solution
Overview Nestle sells an extensive range of grocery products through its own sales force, and distributors' sales forces. In their daily visit to the customers, the sales teams are expected to perform a number of different activities such as market surveys, asset tracking and merchandiser audits to gather customer and market intelligence. To enable Nestle to scale their operations efficiently and cost-effectively, they needed to look for new technology and solutions that would increase productivity many-fold, without necessarily increasing cost. Using the NewsPage Mobility Framework, Nestle created a mobile SFA system for its sales force, sales supervisors, distributors and merchandisers on Motorola's Enterprise Digital Assistant (EDA), namely the PPT8800, 8866 and MC50 series.
| Publisher | Motorola | File Format | |
|---|---|---|---|
| Date Published | January 2008 | ||
| Format | Case Studies | ||
| Topics | |||
-
Did you find this white paper useful? 15 out of 24 users found this white paper useful
White Paper RSSResponding quickly to changing markets: Anticipate, Adapt, Excel
DownloadMarket change is relentless: ever-higher customer expectations, shrinking product life cycles, and new rivals on the scene all accelerate the pace. But small businesses and midsize companies have one distinct...
Challenging the economic downturn
HOW CAN BUSINESSES MAXIMISE CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TO CONTAIN COSTS AND IMPROVE SERVICES? This Vodafone white paper looks at how careful investment in CRM can underpin a strategy for...
Promoting Growth through Incentive Compensation Management
Efforts to motivate behavior in a complex business environment lead to complex sales compensation plans. While many of these plans have met success, some well-intentioned plans can lead to unexpected...
5 Essential Strategies for Making the Right First Impression
It's no easy task securing the full attention of decision makers, even for just a few minutes. This new eBook identifies 5 essential strategies for creating highly effective initial meetings that...
Optimizing Sales Messaging: The Impact of What You Say on Sales Performace
Is what you say as important as what you sell? Download the CSO Insights research report to view the results of their recent survey and find out how creating...
