Data Mining - Analysis White Papers
Maintaining the Buzz in Media: Better Business Intelligence Helps ITV Keep on Top
Overview ITV is the largest commercial TV company in the United Kingdom (U.K.), with almost 50 per cent market share and an annual spend of around £1 billion (U.S.$1.98 billion) on programming. ITV worked with Microsoft Gold Certified Partner IMGroup to create a business intelligence platform offering highly sophisticated analytics and reports. The platform comprises Microsoft SQL Server 2005 Integration Services, Analysis Services, Reporting Services, Microsoft Office SharePoint Portal Server 2003, and Microsoft Office Excel.
| Publisher | Microsoft Tips | File Format | WORD |
|---|---|---|---|
| Date Published | October 2007 | ||
| Format | Case Studies | ||
| Topics | |||
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White Paper RSSMining Methodologies to Ensure Successful CLV Implementation: Cross-Sell/Up-Sell Modeling
DownloadSelling more to the existing customers not only increases the likelihood of a satisfied customer, but it also increases value. The presenter of this webcast discusses how data mining can...
Building Intelligent Shopping Assistants Using Individual Consumer Models
This paper describes an Intelligent Shopping Assistant designed for a shopping cart mounted tablet PC that enables individual interactions with customers. Machine learning algorithms are used to predict a shopping...
Data Mining Techniques for Detecting Fraud, Waste and Abuse
Every government agency that exchanges money with citizens, service providers or vendors risks exposure to fraud and abuse. Agencies around the world lose more and more money through fraud every...
Creation and Deployment of Data Mining-Based Intrusion Detection Systems in Oracle Database 10g
Modern intrusion detection applications face complex requirements - they need to be reliable, extensible, easy to manage, and have low maintenance cost. In recent years, data mining-based Intrusion Detection Systems...
Access Data Analysis Cookbook: Managing Tables, Fields, Indexes, and Queries
One uses tables to store data, indexes to organize and order data, and queries to work with data. In a perfect world, when a database goes into production, the development...
