Data Mining - Analysis White Papers
How Profitable to You Is Each Customer Today... and Tomorrow?: Why Transactional Profitability Measurements Are an Ultimate Goal
Overview The problem with accounting's traditional gross profit margin reporting (i.e., restricted to product cost profit margins) is that managers cannot see the bottom half of the total picture - all the profit margin layers eroded from distribution, selling, credit, payments and marketing costs. The unacceptable result from not converting these types of expenses into customer costs is executives, managers and employee teams receive incomplete profit reporting that is not segmented by customer - and the product profitability data they do receive is flawed and misleading. This white paper describes a solution to these deficiencies. It describes a powerful and economical managerial accounting system that collects and transforms data at the detailed transaction level.
| Publisher | SAS Institute | File Format | |
|---|---|---|---|
| Date Published | March 2007 | ||
| Format | White Papers | ||
| Topics | |||
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