CRM Software White Papers
Microsoft Solution for Cruise Shipping Business Keeps Costa Crociere on the Crest of the Wave
Overview Each day Costa Crociere plays host to thousands of passengers. Yet, the company remains as committed as ever to getting to know each individual passenger. Customers receive special attention when they surf the Internet searching for their dream cruise, on the cruise itself and when they disembark at each port of call. Even when customers eventually return home, they can still continue to be part of Clubcosta and keep in touch via the Internet. This is only possible, because Costa Crociere has developed a solution that enables it to maintain close contact with its customers, as well as with the travel agencies that use its fleet to organize cruises. And that's an integrated Customer Relationship Management (CRM) solution with Microsoft .NET Servers at its core.
| Publisher | Microsoft | File Format | HTML |
|---|---|---|---|
| Date Published | April 2002 | ||
| Format | Case Studies | ||
| Topics | |||
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