Customer Support Services White Papers
Predictive Customer Interaction Management
Overview Every business needs to efficiently manage outbound and inbound interactions with customers. These interactions can occur through many channels including the web, call centers (manual, IVR, AVR), branch offices, ATMs, and email. With inbound interactions, customers offer their attention. They visit a web site, make a call, or access an ATM because they want something at that moment - information about a product or help with a problem. These interactions usually present an opportunity to communicate with a customer who is engaged by choice and ready to share information regarding his or her wants and needs. Outbound interactions are typically used to target products to particular customer segments based on analysis of customer data.
| Publisher | TIBCO Software | File Format | |
|---|---|---|---|
| Date Published | November 2005 | ||
| Format | White Papers | ||
| Topics | |||
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