Web Development and Design White Papers
Enterprise 2.0: How Companies Are Adopting the Newest Web 2.0 Technologies
Overview The trends are unmistakable - social media, an obscure phenomenon only a few years ago, is taking hold of global business at a blinding pace. In a recent Melcrum survey of corporate executives, 55% were either already using blogs or planning to start within 12 months, 63% were using online video services, with other social media also drawing heavy usage. The vast majority of the surveyed noted that social media usage "Improved employee engagement ? improved internal collaboration" and created "a two-way dialogue with senior executives." Major corporations such as IBM, BBC, and Sun Microsystems are encouraging social media communication within their companies, and even more use social media to communicate with clients and other interested parties.
| Publisher | Techrigy | File Format | |
|---|---|---|---|
| Date Published | June 2007 | ||
| Format | White Papers | ||
| Topics | |||



