Customer Support Services White Papers
mySAP Customer Relationship Management Actively Retaining Customers at Schott Glas
Overview A single touch point for customer communication across all sales channels and departments is a must for enterprises that operate in intensely competitive markets. This level of customer communication requires a powerful information system. Schott Glas optimized all of its customer-centric processes and implemented systematic customer relationship management. The goal: Schott Glas wants to foster its customers' successes as a foundation for its own success. The solution: mySAP Customer Relationship Management (mySAP CRM).
| Publisher | SAP | File Format | |
|---|---|---|---|
| Date Published | September 2007 | ||
| Format | Case Studies | ||
| Topics | |||
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