Windows XP White Papers

Iconic Music Provider Strengthens Market Share Through Media-Focused PCs

Overview Napster, a pioneering star in the online music download space, has grown significantly over the past few years. Using Napster's subscription service, music fans can select from among 1.5 million songs to sample, download, and share. Napster has a keen interest in the digital entertainment industry and constantly looks for ways to extend its services beyond the company's initial delivery medium: the Internet. When Microsoft asked Napster to develop a music service for the Microsoft Windows XP Media Center Edition 2003 operating system, Napster jumped at the opportunity. Three developers created the music service in under five months. Napster benefits from increased brand awareness and gains all the advantages of being a prime mover in an emerging market.

Further White Paper Details
PublisherMicrosoft File FormatWORD
Date PublishedAugust 2007
FormatCase Studies   
Topics

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