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Dawahares Is in Fashion With the Lexmark C534n Color Laser Printer

Overview Dawahares is a family owned retail clothing chain that operates 34 stores in Kentucky and West Virginia. For the 20 people in its merchandising department, that meant printing photographs of apparel with a small monochrome laser printer. While printing in black and white helped to keep costs in check, valuable information was being lost. To provide merchandisers and store managers with valuable color images of upcoming products, Dawahares chose to evaluate the Lexmark C534n color laser printer.

Further White Paper Details
Publisher	Lexmark International	File Format	PDF
Date Published	May 2007
Format	Case Studies
Topics	Printers - Plotters

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