However, companies must expect to supplement these suites with best-of-breed marketing automation and analysis vendors, as well as custom enterprise integration to back-office SAP, Baan, Oracle, and PeopleSoft systems.
The technology will be deployed throughout the bank's offices and used to manage and consolidate all customer communications over its WAP, digital TV, internet and call centre channels as well as through its branches.
The reason given for this turn around was that customers are hesitating in their purchases towards the end of a tight financial quarter. PeopleSoft and Epiphany have made recent announcements about their CRM activities.
A European survey, commissioned by PeopleSoft, revealed a gap between those who have implemented CRM and those who have not, with 90 per cent of the respondents who have CRM systems in place saying they now respond faster to customer needs.
Xansa will use BT's Agile Contact Central, part of the firm's Siebel-based customer relationship management portfolio, which is hosted from the UK on a 'pay as you go' basis and integrates all Xansa's front-end call centre channels.
To add another layer of complexity, factor in modern applications for customer relationship management from vendors such as PeopleSoft, SAP and Siebel. While a voice connection may be straightforward, calling up customer records from afar depends...