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Hallmark Cards Boosts Merchandiser Efficiency 10 Percent With Mobile Databases

Overview Hallmark Cards sells its products in nearly 44,000 retail outlets in the United States, including 30,000 mass merchandisers, such as discount, food, and drug stores. The company employs 10,000 part-time Retail Merchandisers (RMs) who stock new deliveries, place orders, and sort misplaced cards into their proper display pockets. When the company needed to replace the aging handheld devices RMs used, it worked with Field Performance Group, a Microsoft Certified Partner, to create a solution called INFOLink that runs on a mobile device hosting Microsoft SQL Server 2000 Windows CE Edition. The Hallmark corporate database, hosted on SQL Server 2000 Enterprise Edition, can synchronize regularly with the 60 megabyte database of the mobile device.

Further White Paper Details
Publisher	Microsoft	File Format	WORD
Date Published	May 2007	Downloads	16
Format	Case Studies
Topics	Windows CE, Mobile - Wireless Communications, Database Applications

Did you find this white paper useful? 6 out of 13 users found this white paper useful

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