However, companies must expect to supplement these suites with best-of-breed marketing automation and analysis vendors, as well as custom enterprise integration to back-office SAP, Baan, Oracle, and PeopleSoft systems.
Lindsey Armstrong, co-European president for Salesforce.com, said SaaS can provide quick wins and fast return on investment for under-pressure CIOs. On the one hand there are the on-demand pure-play start-ups such as NetSuite and Salesforce.com...
Another factor is the market hype around the software as a service model, used successfully in the CRM market by Salesforce.com and others, which "places pressure on software providers". Over the coming year Oracle "will look at adding analytics...
With Office 11, Microsoft's new strategy is to focus more on features targeted at businesses, as the company tries to expand its reach into larger customer relationship management (CRM) and enterprise resource planning (ERP) applications.
Paul DeGroot, an analyst with Directions on Microsoft, said the new features would encroach on some software developers' territory. Businesses would benefit from being able to replace more expensive, entry-level CRM software with the new version of...
The UK's hottest tech prospect was announced on Monday night at the European Technology Forum, as companies were given some salutary advice on how to survive the next decade. And the UK's hottest technology prospect?