Apple Computer's famous brand loyalty is slipping according to a recent report. The survey by ZD Market Intelligence found that only 71 per cent of customers repurchased an Apple PC, compared to 81 per cent last year.
The in-depth guide (http://www.silicon.com/emarketplaces )- featuring analyses, case studies and video interviews with e-markplace experts - gives the lowdown on everything you need to know about trading hubs, from transaction fees to standards.
In a Jupiter MMXI survey measuring customer loyalty, Amazon ruled the roost in the UK with a retention rate of 40 per cent. He explained that the company hopes to attract repeat and new customer by doubling the number of products on the site to...
New research indicates that many household names of the IT industry, including Dell and Microsoft, have been able to capture lasting feelings of customer loyalty. Those that have the most devoted customers are Cisco Systems, Dell, EMC, Hewlett...
The survey found 37 per cent of respondents - from France, Germany, the Netherlands, Spain, Sweden and the UK - said a good experience from automated services is the primary factor in their customer loyalty - more than double the amount who cited...
Almost half of the survey sample expects to be using loyalty card information to send customers targeted promotions by email or SMS within that time. Retailers are planning to close stores or alter existing store formats to bring the in-store...
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