White Papers

Marketing Firm Experiences Smoother Reorganization With Digital Note-Taking Program

Overview For 55 years, the market research and consulting firm Cheskin has helped Fortune 500 clients build and refine their products and brands. With 70 employees in five cities, Cheskin collects and retains a vast amount of knowledge. Meeting notes, Web research, and client profiles were assembled on paper in file folders and in e-mail, while proposals and presentations were stored on hard drives and file servers. Accessing, finding, and reusing knowledge became progressively more difficult. The company deployed the Microsoft Office OneNote 2003 note-taking program to collect, organize, and share information. Now employees can find current project information easily, reuse successful ideas, and quickly get up to speed with new responsibilities.

Further White Paper Details
PublisherMicrosoft File FormatWORD
Date PublishedOctober 2006
FormatCase Studies   
Topics
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