Sales - Marketing White Papers

Mobile Marketing Association (MMA) Case Study: Cingular Wireless

Overview The objectives were to allow Cingular Wireless customers to give the gift of a ringtone to a friend or loved one for Valentine's Day. The Cingular Sounds Valentines Day Gift Ringtone promotion, powered by Telescope, allowed Cingular Wireless customers to send a Valentines Day Gift Ringtone to a friend or loved one. The Cingular Sounds Valentines Day Gift Ringtone promotion performed strongly.

Further White Paper Details
PublisherMobile Marketing Association (MMA) File FormatHTML
Date PublishedMay 2006 Downloads3
FormatCase Studies   
Topics
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