Overview
There is one metric that nearly all marketers keep an eye on: conversion rate. While the concept of conversion differs by industry, all companies have a definition of success. Whatever success looks like for your company, you need a strategy to benchmark, measure, and improve it.
The best Web sites are in a constant state of change. Even though it may not be readily apparent to the end user, savvy site owners continually try new features, selling tactics, and service offerings. Without a measurement strategy in place, it can be difficult to measure which changes persuade and which dissuade. But with a well-thought-out strategy, it becomes possible not only to give a thumbs-up or thumbs-down to the initiative, but also to calculate its ROI.
In this paper, we'll discuss how you can use SiteCatalyst to help push more traffic through your conversion funnel, and how to infer consumer motive from data.
In this webcast, our panel of experts will review where we are with next generation telecoms in the UK, working through the concept of 'Telecoms 2.0': - Realising the potential of Next Generation Networks - why it isn't just about the technology? - What attributes should firms be looking for in their telco partner? - Is the relationship between telco provider and customer changing? - What things need to happen to make next generation services a reality? - You say you want the supplier to change. Do you want to change too? - What is Telecoms 2.0?
ntl:Telewest Business believes that the role of the telco is evolving. Gone are the days when it was enough to simply focus on circuits and minutes, customers now need a far higher degree of interaction and look for suppliers who will talk business solutions with them.
In today's fast-paced world, access to real-time data has never been more important. To be successful, organizations need to be able to report and analyze corporate data quickly and easily, regardless of what applications created the data, what platform they're running on, or what database they're stored in.
This white paper provides a starting point for organizations contemplating server consolidation. It includes an overview of server consolidation concepts and techniques and provides guidance on methodologies. It also looks at the potential cost savings associated with server consolidation and offers information on how organizations can sustain the advantage they have gained by consolidating their servers.
Did you find this white paper useful? 1 out of 2 users found this white paper useful
White Paper RSS
Download
Register
