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Data Mining - Analysis White Papers

Gaining a Competitive Edge With Web Mining

Overview Every day, your Web site generates millions of pieces of data. You look for ways to leverage that data because it holds intimate details describing the relationship between you and your customers - going beyond the relatively crude information found in customer databases and sales tracking systems. For instance, Web data tells you not only what a customer bought, but where on your site a customer looked prior to making a purchase. Whether you're an e-tailer wanting to increase profits or a government body working to provide essential services online, discovering how to uncover useful information about Web visitors from data is the Web mining challenge.

Further White Paper Details
Publisher	SPSS	File Format	PDF
Date Published	March 2001	Downloads	1
Format	White Papers
Topics	Data Mining - Analysis

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The A-Z of ebusiness (V-W)

This is a service offered by many market research companies whereby information on website traffic, website visitors, trends and surfing behaviour of internet users can be tracked in real time and reported to the website owner in the form of...

Channel:
WebWatch

CRM: Don't forget about privacy

Modern data mining allows CRM systems to make complex assessments of an individual's likely interest in a product or the chances they will default on their credit card. By the 1970s many thinkers had a concern about government and corporations...

Channel:
Enterprise
Tags:
privacy,
olswang,
crm

Watchdog warns over sale of customer databases

New data protection guidelines have been issued covering the buying and selling of customer databases that contain personal information. The Information Commissioner's Office has issued the compliance guidance to cover databases being sold when a...

Channel:
Law & Policy
Tags:
ico

Sony to grab Grouper for $65m

Guba's CEO Tom McInerney said he isn't worried about Sony wanting out of its deal with Guba or whether his company is attractive to Hollywood. Visitors to YouTube spend more than 13 minutes on the site, while Grouper's users hang around for just...

The tech requirements of private equity funds

Databases have to provide up-to-date information for managing and tracking investment performance. Among their major proposals are publication of yearly accounts, better collection and analysis of data, more detailed disclosure of leverage...

Why outsourcing divorce can end in tears…

When an outsourcing arrangement is nearing the end, or comes to an end abruptly as in the NHS-Accenture case, the public sector body has to decide what to do and formulate a plan as quickly as possible.

Live Webcast: Telecoms 2.0 - Where is telecoms heading?

In this webcast, our panel of experts will review where we are with next generation telecoms in the UK, working through the concept of 'Telecoms 2.0': - Realising the potential of Next Generation Networks - why it isn't just about the technology? - What attributes should firms be looking for in their telco partner? - Is the relationship between telco provider and customer changing? - What things need to happen to make next generation services a reality? - You say you want the supplier to change. Do you want to change too? - What is Telecoms 2.0?

Publisher:
ZDNet UK

Telecom 2.0: Mind over matter

ntl:Telewest Business believes that the role of the telco is evolving. Gone are the days when it was enough to simply focus on circuits and minutes, customers now need a far higher degree of interaction and look for suppliers who will talk business solutions with them.

Publisher:
ntl:Telewest Business

IBM Information Server Change Data Capture

In today's fast-paced world, access to real-time data has never been more important. To be successful, organizations need to be able to report and analyze corporate data quickly and easily, regardless of what applications created the data, what platform they're running on, or what database they're stored in.

Publisher:
IBM

An examination of server consolidation: the trends that can drive efficiencies and help businesses gain a competitive edge

This white paper provides a starting point for organizations contemplating server consolidation. It includes an overview of server consolidation concepts and techniques and provides guidance on methodologies. It also looks at the potential cost savings associated with server consolidation and offers information on how organizations can sustain the advantage they have gained by consolidating their servers.

Publisher:
IBM

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