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B2G Marketing: What Executives Need to Know About Marketing to the Feds

Overview This White Paper summarizes discussions held at the Grant Thornton LLP Executive Roundtable on Sept. 30, 2003. Roundtables provide a unique forum for chief executive officers (CEOs), chief financial officers (CFOs) and senior executives of high-technology companies to exchange ideas and hear the latest information about issues affecting the high-tech and government contractor industries. This Executive Roundtable focused on government marketing programs and tactics that effectively target and communicate with your federal customers and prospects.

Further White Paper Details
Publisher	Grant Thornton	File Format	PDF
Date Published	September 2003	Downloads	2
Format	White Papers
Topics	Sales - Marketing

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