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Getting Started With Citizen Relationship Management (CRM)

• Tags:
• concept,
• citizens,
• relationship,
• customer relationship management

Overview Citizen Relationship Management is derived from the commercial concept commonly referred to as Customer Relationship Management, or CRM. CRM can be best described as a business culture and philosophy to gain insight about customers, understand their needs, and proactively meet them while building a stronger relationship with the customer. Over the last few years this concept has been adapted by government agencies to better serve citizens, and hence the growth in the concept now commonly referred to as Citizen Relationship Management. Simply stated, Citizen Relationship Management's goal is to provide citizens the highest quality service at the lowest cost to taxpayers by focusing the government's resources on citizens that need them the most.

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