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The Marketer's Introduction to RSS Content Delivery Power

Overview RSS is a content delivery channel that allows you to easily deliver your internet content to your target audiences, while eliminating a large part of the external noise and shortcomings of other delivery channels. In order to view your RSS content, the user needs to either download special software, called an RSS aggregator, or use web-based RSS services. He then needs to proactively add the link to your RSS feed (basically a file in which you "store" the headlines, links and summaries of the content on your web site you wish to make available using RSS) to view your content.

Further White Paper Details
Publisher	MarketingStudies.net	File Format	PDF, requires Acrobat Rdr 5
Date Published	October 2004	Downloads	78
Format	White Papers
Topics	Sales - Marketing, XML, Content Management

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Channel:
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Channel:
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Tags:
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apple,
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Publisher:
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Publisher:
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Publisher:
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