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CRM White Papers

Building Internal Rate of Return with CRM

Overview Over the last several years, market uncertainty and competitive pressures have mounted, prompting the management team of a home interiors manufacturing company to take action. They sought to realize customer insight to empower its sales force, provide a more integrated buying experience, improve customer service by streamlining processes and increase transparency among departments, partners, and end customers. Download this report to learn how this company used these customer insights derived from their CRM solution to maintain its market leadership and drive global expansion.

Further White Paper Details
Publisher	SAP AG	File Format	PDF, requires Acrobat Rdr 5
Date Published	June 2004	Downloads	78
Format	White Papers
Topics	CRM, Sales Force Automation, Supply Chain Management, Business Management

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