Apple Computer's famous brand loyalty is slipping according to a recent report. The survey by ZD Market Intelligence found that only 71 per cent of customers repurchased an Apple PC, compared to 81 per cent last year.
Olivier stated that by using CRM technology, customers will get the personalised service they are now expecting from operators which will increase the chances of loyalty and thereby reducing churn. In an exclusive interview with Silicon.com, Jacky...
In a week that has seen wrongly priced products on the web hitting the headlines, a shocked holidaymaker from London was surprised to see that Lastminute.com had charged him more than £27m for four nights in a hotel when booking a trip to Venice...
If this mechanism were created intentionally by human design, it "would have been acclaimed as one of the greatest triumphs of the human mind", Hayek wrote in a 1943 book called The Use of Knowledge in Society.
First, he said, content owners need to create engaging content for users that is appropriate for the audience they're trying to serve. But, he said, in order to realise this revenue growth, handset makers, mobile operators, marketers and content...
The survey found 37 per cent of respondents - from France, Germany, the Netherlands, Spain, Sweden and the UK - said a good experience from automated services is the primary factor in their customer loyalty - more than double the amount who cited...