A clause in the directive allows a company to send spam to any customer that has made a purchase from it as long as it offers an opt-out link for free removal from its mailing lists. The EC has also decided to give more snooping powers to law...
It is generally sent in bulk to a list of addresses obtained from companies that create email distribution lists. Most companies targeting specific user groups will now only do so through specific opt-in permission-based lists, either through a...
SMS is simple to use and, as the address is usually the same as the phone number, it is very easy to generate random mailing lists. Push messaging can include audio, SMS, email, MMS, cell broadcast, picture messaging, surveys and any other pushed...
She added that hobbyists and nonprofit groups operating mailing lists have encountered an increasing number of problems. If you conduct a reasonable investigation and form an opinion that someone is the source of spam or a particular Internet...
A survey carried out by the Direct Marketing Association and Experian shows click-through response rates of 75 per cent for email marketing campaigns, while research from SurfControl has shown that one in 10 UK workers would be happy to buy a...
MessageCast CEO Royal Farros believes IM is more spam-resistant than email because it gives end users the ability to opt in and out of distribution lists without the need to go through an intermediary, thus ensuring messages go only to people who...