Spam and E-mail Marketing White Papers

The Impact of the New Spamming Directive on SME’s

Overview The amalgamation of digital technology through the development of wireless and mobile telecommunications has furthered the impact of spam through a continuous far-reaching presence. Digitisation of mailing lists shared by multiple electronic distribution channels means spam can be encountered just as readily via a mobile telephone by way of SMS or WAP connections. This paper describes the impact of the new spamming directive on SME's.

Further White Paper Details
PublisherOBC.com plc File FormatPDF, requires Acrobat Rdr 5
Date PublishedJanuary 2004 Downloads20
FormatWhite Papers   
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