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Spam and E-mail Marketing White Papers

Best Practices: Permission Email Marketing

Overview The entire field of email direct marketing barely existed five years ago but today represents a $500 million industry. This tremendously rapid growth, combined with the relative infancy state of the industry, create a situation where the players are developing, and changing, the "rules of the game" on seemingly a daily basis. While the field of email marketing continues to evolve, large opportunity remains for those players that understand the current issues and how to best respond. With that in mind, this Best Practices: Permission Email Marketing document seeks to provide certain policies for Email Marketing.

Further White Paper Details
Publisher	Innovyx Inc.	File Format	WORD
Date Published	May 2001	Downloads	1
Format	White Papers
Topics	Spam and E-mail Marketing, Email

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