Spam and E-mail Marketing White Papers
Relevancy, Spam, Technology, Cloaking and Ranking: The Ethical Guide
Overview This paper talks about spam faced by search engines. Each search engine uses a different algorithm to calculate relevancy. Most use a combination of on-the-page and off-the-page factors. Each search engine uses a different algorithm to calculate relevancy. Most use a combination of on-the-page and off-the-page factors. Unfortunately, the world is not perfect, and some webmasters attempt to trick search engines into listing their pages in response to a keyword search. They do this by feeding spam to the search engine spider. Spam causes problems for search engines because it does not allow them to deliver the most relevant results to their audiences.
| Publisher | e-Brand Management Limited | File Format | HTML |
|---|---|---|---|
| Date Published | April 2004 | ||
| Format | White Papers | ||
| Topics | |||
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