CRM White Papers
Opal Enterprises Uses CRM Technologies to Turn Contacts Into Profitable Business Relationships
Overview For Opal Enterprises, a small firm that specializes in helping clients reach key decision makers through event- and sponsorship-related activities, customer relations is big business. But when Opal realized it could be more efficient at tracking and targeting its own client base, the Bellevue, Washington-based firm turned to Microsoft Business Solutions CRM. Working with its Microsoft Gold Certified partner, Quilogy, Opal deployed Microsoft CRM in less than 120 hours. Opal quickly began realizing the benefits of its Microsoft CRM investment. Easy to use and customize, Microsoft CRM is helping Opal seamlessly manage customer information and provide higher levels of customer service. In addition, Microsoft CRM allows Opal to use its existing investment in Microsoft technologies, resulting in a lower total cost of ownership.
| Publisher | Microsoft | File Format | HTML & WORD |
|---|---|---|---|
| Date Published | March 2004 | Downloads | 1 |
| Format | Case Studies | ||
| Topics | |||
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