Document Management White Papers
Value Added with mySAP™ CRM
Overview While critics have cast doubt on the merits of customer relationship management (CRM) as of late, this benchmark study demonstrates the high profitability of mySAP™ CRM. The study also investigates all productivity gains along a differentiated value chain and allocates them two categories: to reduced costs and increased revenue. Download this white paper to learn more about how IT investments can be cost effective in difficult times.
| Publisher | SAP | File Format | PDF, requires Acrobat Rdr 5 |
|---|---|---|---|
| Date Published | December 2003 | ||
| Format | White Papers | ||
| Topics | |||
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