Also, make sure that the business has some clear and measurable goals for its ecommerce initiative. It's no good sporting a Web site advertising your products - mere first generation stuff: you must have a fully interactive, self-service, customer...
Biometrics, a massive company-wide SAP rollout, e-ticketing, and a new employee portal are among key IT initiatives for cash-strapped airline British Airways. The initiatives were put on show to the employees at the airline's annual IT fair, which...
British Airways is bringing check-in times for customers down to under a minute with 190 new self-service kiosks at Heathrow and across its European destinations. Paul Coby, CIO at BA, said in a statement that the airline aims to achieve 50 per...
Portal technology married to self service for staff and customers is a great step forward, says Martin Brampton. Big corporations have now decided that employees need self service and that a portal is the way to do it.
Given that it is difficult enough to measure return on investment (ROI) in CRM, it is going to be practically impossible with xRM, because what they measure in different departments is going to be completely different.
It aims to scale down the UK's 130 government-owned call centres (creating a single phone number for non-emergency calls) and squeeze 2,500 government websites into a handful of portals - all to make life easier for the taxpayer.
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