Asset Management White Papers
In Search of IT ROI
Overview
For decades, IT and business executives have debated the merits of
technology investments. Influential studies emerged in the 1980’s largely in response to perceived competitive
problems in the United States vis a vis less IT-oriented Japan. These
studies introduced the idea of the “productivity paradox” citing falling
U.S. worker productivity in the face of ever-increasing IT
investments. Overall, confidence in IT among business executives
began to wane.
In the 1990s, however, investments in desktop productivity tools
began to change the way IT was viewed. Important work by
academics demonstrated
that due to competitive pressures, productivity gains show up in
“consumer value” rather than profitability. IT ROI issues faded away
in the late 1990s/early 2000s but the Internet meltdown has spurred
new interest in IT return. While hard ROI is still required, the
marketplace increasingly recognizes the need for “soft” metrics in line
with the common sense argument. Interest in IT ROI has re-emerged in a marketplace.
| Publisher | ITCentrix Inc | File Format | PDF, requires Acrobat Rdr 5 |
|---|---|---|---|
| Date Published | August 2002 | Downloads | 3 |
| Format | White Papers | ||
| Topics | |||
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