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Digital Rights Management: Managing The Digital Distribution Value Chain

Overview Although traditionally valued as an anti-piracy technology, Digital Rights Management (DRM) presents far bigger revenue generation and content control opportunities for existing and new businesses, especially through meta-data management. When choosing a DRM solution, it is essential to make sure that the architectures chosen provide the means for managing the digital distribution value chain for media commerce, as well as enable new business opportunities that monetize usage tracking information, i.e., the context around which the content is being consumed.

This paper discusses the trends and drivers that are affecting the digital media market, reviews DRM technology, the role of open standards in digital rights management, and new DRM revenue opportunities in relation to Sun Microsystems DRM products.

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Further White Paper Details
Publisher	Sun Microsystems	File Format	HTML & PDF
Date Published	October 2002	Downloads	44
Format	White Papers
Topics	Content Management, HTML, IP Technologies, Web Development and Design, Web Protocols, XML, .NET

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