CRM White Papers

Web-based iCRM

Overview The ability to establish strong relationships with customers is critical to success. This is especially true for e-Business where the difference between a satisfied customer and a former customer can be literally, just a click of a button. Today, businesses around the world are searching for innovative solutions that will help keep customers satisfied and coming back to them for service, support and future offerings. Managing your customer relationships starts with Applix iEnterprise a suite of solutions that manages, organizes and facilitates all customer interactions. By integrating all aspects of an organization’s customer-related activities, iEnterprise enables you to convert more prospects into customers and provide them with superior products and services. With iEnterprise, businesses can quickly establish customer-facing e-services such as one-to-one marketing, interactive selling and Web self-service portals. Used as the architecture framework, iEnterprise becomes a collaborative channel of communications to integrate all processes within the Customer Relationship Management (iCRM) structure putting the customer at the heart of your business.

Further White Paper Details
PublisherApplix, Inc. File FormatPDF, requires Acrobat Rdr 5
Date PublishedAugust 2003 Downloads5
FormatWhite Papers   
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