So users who appear unconcerned about privacy should not be viewed as being more willing to provide information than other respondents. But, say consultants Paul Nunes and Ajit Kambil, who carried out the survey, "like the fear of flying, this fear...
The Brits are a sceptical lot. These big ticket, multi-million dollar purchases - if they go wrong, it's someone's job on the line. Surprisingly, it seems that the big boys don't fare so badly in the trust stakes.
Consumers are rarely convinced the large vendors have the public good at heart and fear they are merely seeking to manage the market in their own interests. Often the simplistic cry is heard that if you are not doing anything wrong, you have...
Earlier this week, a survey by RSA Security found that one-quarter of online shoppers have reduced purchases in the past year as identity theft has risen. If a consumer doesn't trust email at all, then it inhibits our ability to communicate with...
Nick Magliato, chief executive of Trust Digital, said in a statement: "Personal and corporate data is being sold on the open market through eBay, and it's also available to anyone who finds, steals or purchases a used smart phone or PDA from any...
After pondering RFID technology for a year, the European Commission has decided Europe cannot live without the chips - but privacy concerns that surround them must be resolved. According to the EC, the market for RFID is growing rapidly and will...